Global Destinations
Revolutionised travel management for Global Destinations
A custom CRM and EMS that transformed operations in two months
- Industry
- Travel & Tourism
- Product delivered
- Custom CRM & EMS software
- Services
- Software Development
The challenge
Where things stood
Established in 2008, this Mumbai-based travel-solutions provider and Global Travel Representation Alliance member was expanding its pan-India presence, and hitting a maze of operational challenges in the fast-growing Indian outbound-travel market.
There was no centralised system for lead tracking, customer and vendor management were inefficient, management had limited visibility into sales targets, reporting was manual and time-consuming, and there was no systematic way to flag potentially defaulting vendors or measure lead conversion.
Our solution
What we built
We developed a bespoke solution that served as both a customer relationship management (CRM) system and an employee management system (EMS), targeting the client's full spread of operational challenges in a single integrated platform.
- Centralised lead tracking and management.
- Streamlined customer and vendor management, with early warning on defaulting vendors.
- Management dashboards for sales targets, achievements and lead conversion.
- Automated reporting to replace slow manual processes.

Engagement
Key highlights
- From concept to launch in just two months.
- A single integrated solution addressing multiple operational challenges at once.
- A user-friendly design that drove quick adoption and productivity.
- A scalable architecture built to grow with the business.
The impact
What changed
Quantitative benefits
- Increased sales revenue and improved net profit margins.
- Growth in market share and new-customer acquisition.
- A significant boost in employee productivity.
- Reduced financial risk through improved vendor management.
Qualitative benefits
- Improved customer satisfaction and feedback.
- Strengthened relationships with key customers and partners.
- Enhanced operational efficiency and effectiveness.
- Better-informed decision-making at the management level.
Let's talk
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